Save a tree, don’t print this email!
Friday, August 8th, 2008I have been seeing this more and more from the company contacts/marketers/sales persons that email me as part of their 20 line signature (with 3-5 graphics, including the words listed in the subject of this post…as a graphic with a leaf on the left or right).
First - I have only met a few people that print their emails regularly, and they are lawyers. No, this isn’t a slam on lawyers, it is as I said, the only people I have seen that print emails regularly are they. I don’t know anyone in the IT field (even myself in the service provider field) print emails to read.
Second - if you don’t want your content printed, why do you send 190 page PDF/Word/HTML documents to me for consideration? Do you really expect me to read your content on a computer screen? Do you realize that reading things on a screen is a lot more exhaustive on the eyes than reading on paper? Even with the Amazon Kindle (and others) electronic-paper, books are still the preferred medium for reading for entertainment and learning. I also find I read far faster on paper than on screen. I don’t know why. And I have less eye strain.
